Responsible partner: Sweden, Municipality of Svenljunga

This WP includes 2 main activities; awareness raising in the initial phases of the project and dissemination at the later stages of the project, using a range of methods to share information and shape behaviour.

The LP Svenljunga will initiate and be responsible for the coordination and implementation of an awareness/dissemination. All partners will contribute to these activities with focus on both internal and external stakeholders.

Previous experience from already existing regional e-gov. portals and services will be the base for the awareness/dissemination campaigns.
The participatory approach will be stimulated by activities to raise the awareness of the possibilities with e-gov/e-services in local awareness campaigns.

Information and means of sharing it will be tailored to the needs of each category of user group.

The dissemination methods will include passive sharing actions such as website, electronic newsletters, briefing papers, project reports, online case studies, policy toolkit, links to partner and other stakeholder websites, use of resource database, press releases.

Interactive activities will include workshops & policy forum presentations, conference papers and displays, enquiries to project partners, moderated online discussions.

The target groups for the awareness raising and dissemination activities are:

• Citizens
• Media
• Regional admin. staff & politicians responsible for e-gov/e-services, social cohesion and ICT policies
• Senior management/supply/planning/IT/HR staff in regional services in partner regions ICT supply chain businesses, utilities, networks and associations
• Relevant EU-networks and organisations.

These groups will be invited to awareness seminars as well as the final conference.